Xi Venture Capital has completed its Series A investment in Paper Plus Cultural and Creative Industry

　　Recently, Jiangsu Grand Canal (Wuxi) Cultural Tourism Development Fund (Limited Partnership) (referred to as "Wuxi Grand Canal Fund"), a subsidiary of Xi Venture Capital, completed an investment contract with Wuxi Zhijia Cultural and Creative Development Co., Ltd. (referred to as "Zhijia").

　　Cultural and creative design refers to the extraction and transformation of elements, forming a new form of design that internalizes the essence of existing culture and shapes its creative value. It retains the core values of traditional culture while meeting the demands of the fashion market. The popularization of cultural and creative industries and the improvement of regional cultural and creative atmosphere have made consumers' demands for products not only based on their basic functions, but also on the design of the product's appearance and the transmission of cultural originality elements, which have gradually become important criteria for them to choose products. Therefore, cultural and creative design has the ability to surpass the product's own "gold".

　　The investment empowerment of Zhijia by Wuxi Grand Canal Fund has strengthened its comprehensive strength in the cultural and creative design process, from "material" to "gold". In the future, Xi Venture Capital will continue to provide capital support to cultural and creative enterprises represented by Paper Plus, guiding them to use unique and diverse cultural and creative carriers to enhance cultural dissemination and visibility, thereby promoting the high-quality development of Wuxi's cultural new productivity.