The IP of the invested enterprise by Wuxi Grand Canal Fund will soon be unveiled on the 2025 Spring Festival Gala
In 2025, the sub-venue of the CCTV Spring Festival Gala will be held in Wuxi. Two invested projects of Wuxi Grand Canal Fund, Huishan Clay Figurine and Capybara, will also make their debut on the gala. They not only bring double enjoyment of vision and emotion to the audience, but also play an important role in enhancing the cultural influence of Wuxi.
Huishan Clay Figurines, as a colorful clay sculpture art from Huishan, Wuxi, carry a rich historical heritage of over 400 years. Their themes of happiness and auspiciousness have always been important expressions. The pair of clay figurines, Afu and Axi, are particularly well-known, embodying people's yearning for a better life. In the 2025 CCTV Spring Festival Gala Wuxi venue, the graphic design of the characters "Yi Changfu" and "Si Youxi", created by Wuxi Broadcasting's "Changxiang Studio" and produced by Wuxi Huishan Clay Figurine Factory, cleverly combines Afu and Axi with the theme of the Spring Festival Gala, "Si Si Ruyi, Sheng Sheng Bu Xi" (meaning "Si Si Ruyi, Sheng Sheng Bu Xi" in Chinese, which translates to "Si Si Ruyi, Sheng Sheng Bu Xi" in English, referring to the Chinese character "Si" meaning "four", "Si Si" meaning "four four", "Ruyi" meaning "Ruyi", and "Sheng Sheng Bu Xi" meaning "Sheng Sheng Bu Xi", which translates to "Sheng Sheng Bu Xi" in English, referring to the Chinese character "Sheng" meaning "life" and "Bu Xi" meaning "not die"). Through clever and interesting shapes and bright and rich colors, the cute and festive feeling of Huishan Clay Figurines is vividly displayed.
The IP of the Capibara Little Yellow Porpoise is launched by Paixin Technology, a subsidiary of Electric Whale Interactive. In its collaboration with the Spring Festival Gala, the Capibara Little Yellow Porpoise and the CCTV's Elephant Xiangxiang jointly greet everyone for the New Year. Its 2025 Spring Festival limited edition merchandise, including the "Spring Bowl" plush toy and the combination of good-luck peach and peanut plush toys, will also be unveiled. As a top-tier IP created in Wuxi, the emoji of the same name frequently ranks in the top 10 of WeChat's emoji store, with over 100 million sent and a cumulative reach of over 200 million people.
At the Wuxi venue of the 2025 CCTV Spring Festival Gala, the fascinating interaction between Huishan clay figurines and Capybara yellow dolphins was a perfect demonstration of Wuxi's cultural inheritance and innovation. With the support of the Wuxi Grand Canal Fund, these two projects not only achieved new heights in artistic expression but also made significant achievements in enhancing cultural influence. The Wuxi Grand Canal Fund will continue to focus on Wuxi's cultural inheritance and innovation, radiating even brighter light and presenting more fascinating stories of Chinese culture.
